Thirty Years of Great Coffee: Exploring the Rich History of Napa’s Beloved Coffee Shop
If you plan a trip to Napa Valley, add the Napa Valley Coffee Roasting Company to your itinerary for an authentic local experience. This beloved community staple has served delicious coffee and espresso for over 35 years, earning a reputation as one of the area’s top coffee destinations.
The Napa Valley Coffee Roasting Company first opened its doors in downtown Napa in 1985 and quickly became a cherished gathering spot for locals. In 1991, a second location was added in St. Helena, further cementing the coffee shop’s place in the community.
New Location
Today you will find the Valley Coffee Roasting Company in its new location at 710 Main Street along the Napa Riverfront, just a few blocks from its original home. Doug Dunlap, the Retail Operations Manager of the store, describes the move as “literally like night and day.” The new space boasts high ceilings and large windows, creating a bright and modern atmosphere. The sleek white exterior and signature bold red accents draw visitors in, including the stunning Ferrari red BFC Lira coffee machine, the store’s lifeblood centerpiece.
The Coffee
Moreover, it’s not just the aesthetic that draws people to the Napa Valley Coffee Roasting Company; the quality of the product shines through. The shop is known for producing some of the best coffee in the area. They source only high-quality beans and roast them in small twenty-pound batches at their St. Helena location. The quality of the product attracts customers from all corners of the world. One of their longest-standing customers lives in Japan. He has been buying and shipping beans from the store for over twenty years.
Despite competition from larger coffee chains, the Napa Valley Coffee Roasting Company has continued to thrive, thanks to the unwavering support of the local community and the exceptional quality of its product.
A Warm Welcome
As you enter the store, you are greeted with a warm welcome from the friendly baristas who take pride in making the drinks to the best possible standard. Heather and Karli will take your order most mornings two of the many long-standing store employees. In addition, the Napa Valley Coffee Roasting Company is dog-friendly, making it a perfect spot for customers to enjoy coffee with their furry friends.
The shop is proud to have loyal customers and a strong track record of employee loyalty. Most staff have been working at the company for over three years, and Doug himself has been at the helm for 26 years; it’s clear that this is where people love to work and customers love to visit.
The Napa Valley Coffee Roasting Company is a must-visit spot for anyone looking to experience Napa like a true local. Whether you’re in the mood for a rich espresso or a flavorful cup of coffee, this community staple will not disappoint. So make sure to add it to your list of places to visit and indulge in a cup of their exceptional coffee while soaking up the local flavor of Napa Valley.